- Service Name
Watch Me Think
- Industry
Market Research, Consumer Insights, Video Ethnography, Product Development
- Main Value Proposition
Delivering actionable insights through authentic consumer behavior observation, enabling businesses to make informed product development decisions.
- Description
Watch Me Think is a global consumer empathy agency that specializes in market research through video ethnography. They help businesses improve their products and identify growth opportunities by observing genuine consumer behavior.
- Key Features
Video ethnography for real-time consumer insights; In-situ testing of products and prototypes; Expert analysis by experienced Strategy Brains; Global reach with fieldwork conducted in 65 countries
- Use Cases
Ideal for product development, innovation opportunities, shopper insights, and understanding consumer behavior in real-world contexts.
- Competitive advantages
High-quality, in-depth insights that go beyond traditional market research methods; A dedicated team of experts with extensive industry experience; Focus on genuine consumer behavior rather than self-reported data
- Strengths
The service excels in providing detailed, actionable insights through innovative research methods, ensuring high-quality outputs and a strong emphasis on consumer empathy.
- Positioning
Watch Me Think positions itself as a premium market research agency that prioritizes quality and depth of insights over cost.
- Audience
Target users include product developers, marketers, category managers, and consumer insights professionals who seek to enhance their understanding of consumer behavior.
- CTA
Sign up: Companies, Sign up: Participants
- Tags
consumer insights
video ethnography
product optimization
market research
- Tagline
Ta-da’s that deliver Ah-ha’s
- Tone of Voice
Professional, insightful, engaging
- Differentiation
Watch Me Think uniquely combines video ethnography with expert human analysis to capture nuanced consumer behaviors that machines cannot detect.
- Brand Positioning
The brand identity is centered around delivering high-quality, consumer-led insights that drive innovation and product optimization.
- Founded
2011-01-01