- Service Name
WayUp
- Industry
Recruitment, job search, employment services, online job platforms
- Main Value Proposition
WayUp helps candidates get hired quickly and easily by connecting them with top employers who are actively seeking qualified and diverse talent.
- Description
WayUp is a platform that connects college students and recent graduates with job and internship opportunities. It simplifies the job search process by allowing users to create profiles that attract employers directly.
- Key Features
Free profile creation to showcase candidates; Job matchmaker that finds jobs based on user profiles; Access to thousands of job postings from various companies; Career advice and tips available for users
- Use Cases
WayUp is most valuable for students seeking internships, recent graduates looking for entry-level jobs, and anyone wanting to connect with employers in a less intimidating environment than traditional job fairs.
- Competitive advantages
Direct connections with employers who reach out to candidates; A simplified application process compared to traditional job fairs; Personalized job recommendations based on user interests and experience
- Strengths
WayUp's strengths include its focus on diversity, ease of use, and the ability to connect candidates with employers directly, enhancing the job search experience.
- Positioning
WayUp positions itself as a leading platform for connecting qualified candidates with employers, focusing on the needs of students and recent graduates.
- Audience
The target users are college students, recent graduates, and employers looking for diverse talent. The maximum value is gained by students and graduates seeking job opportunities.
- CTA
Get Hired
- Tags
job search
internships
entry-level jobs
career advice
- Tagline
Meet hundreds of qualified and diverse candidates with WayUp’s Virtual Info Sessions — available now.
- Tone of Voice
Supportive, encouraging, user-friendly
- Differentiation
WayUp uniquely focuses on connecting students and recent graduates with employers through a user-friendly platform that emphasizes diversity and inclusion.
- Brand Positioning
WayUp's brand identity is centered around being a supportive and accessible resource for young job seekers, emphasizing diversity and ease of use.
- Founded
2014-09-01
- Founders
JJ Fliegelman
Liz Wessel