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WinMinute: Summary

WinMinute is a French expert in crowdsourcing, providing real-time field information through a community of engaged consumers. It offers solutions for store checks, mystery shopping, and shopper studies to enhance brand performance.

Service Name

WinMinute

Industry

Market Research, Retail, Crowdsourcing, Data Collection

Main Value Proposition

WinMinute delivers actionable insights and performance improvements for brands and retailers through crowdsourced data and community engagement.

Description

WinMinute is a French expert in crowdsourcing, providing real-time field information through a community of engaged consumers. It offers solutions for store checks, mystery shopping, and shopper studies to enhance brand performance.

Key Features

Real-time geolocated data collection; Community of reliable consumer-actors; Dedicated application for auto-entrepreneurs; Comprehensive reporting with visual evidence

Use Cases

Monitoring product presence and pricing in retail stores; Conducting mystery shopping to evaluate customer service; Analyzing shopper behavior in various retail environments; Collecting data for marketing and promotional effectiveness

Competitive advantages

Extensive coverage across urban proximity markets; Rapid and reliable data collection processes; Ability to provide real-time insights and adaptability to client needs

Strengths

WinMinute's strengths lie in its established community of consumer-actors, its proven track record since 2013, and its ability to deliver quality-assured data through a rigorous internal process.

Positioning

WinMinute positions itself as a leader in the crowdsourcing market, focusing on enhancing retail performance through community-driven insights.

Audience

The primary target users include brands and retailers seeking to improve their field operations, market analysts, and marketing agencies looking for reliable data insights.

CTA

Contact us

Tags
  • Crowdsourcing

  • Market Research

  • Retail Performance

  • Data Insights

Tagline

Crowdsourcing & Crowdselling

Tone of Voice

Professional, Engaging, Trustworthy

Differentiation

WinMinute uniquely combines crowdsourcing with crowdselling, leveraging a trained community of auto-entrepreneurs to enhance retail execution and performance.

Brand Positioning

WinMinute is identified as a reliable partner for brands and retailers, emphasizing quality, speed, and actionable insights in its service offerings.

Founded

2013-11-12