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Wiper and True: Summary

Wiper and True offers a unique selection of multi-award-winning alcohol-free beers brewed in Bristol. Their range includes various styles such as dry stout, pale ale, and IPA, catering to both seasoned beer lovers and newcomers.

Service Name

Wiper and True

Industry

Beverage, Alcoholic Beverages, Craft Beer, Non-Alcoholic Beer

Main Value Proposition

Wiper and True provides high-quality, flavorful alcohol-free beers that do not compromise on taste, making them accessible to all beer enthusiasts.

Description

Wiper and True offers a unique selection of multi-award-winning alcohol-free beers brewed in Bristol. Their range includes various styles such as dry stout, pale ale, and IPA, catering to both seasoned beer lovers and newcomers.

Key Features

Multi-award-winning alcohol-free beers; Unique collaborations with favorite breweries; Sustainability-focused brewing practices; Inclusive taproom experience for everyone

Use Cases

Wiper and True's beers are ideal for social gatherings, personal enjoyment without the effects of alcohol, and as gifts for beer lovers seeking non-alcoholic options.

Competitive advantages

Award-winning products recognized for taste and quality; Commitment to sustainability through innovative brewing practices; Inclusive community-focused approach to beer enjoyment

Strengths

The brand's strengths lie in its award-winning product range, strong community engagement, and commitment to reducing environmental impact through sustainable practices.

Positioning

Wiper and True positions itself as a leader in the alcohol-free beer segment, appealing to both traditional beer drinkers and those exploring non-alcoholic options.

Audience

The target audience includes health-conscious individuals, craft beer enthusiasts, and those seeking inclusive social experiences without alcohol.

CTA

SHOP ALL ALCOHOL-FREE

Tags
  • Alcohol-Free Beer

  • Craft Beer

  • Sustainability

  • Bristol Brewery

Tagline

Beautiful Beer From Bristol

Tone of Voice

Friendly, inclusive, passionate

Differentiation

Wiper and True stands out in the market by offering a diverse range of alcohol-free beers that have received multiple prestigious awards, emphasizing both quality and sustainability.

Brand Positioning

The brand identity is centered around quality, community, and sustainability, aiming to create a welcoming environment for all beer lovers.

Founded

2013-01-01

Founders
  • Michael Wiper