- Service Name
WMC SheSource
- Industry
Media, category: Media Resources, sub-category: Expert Database, sub-sub-category: Gender Representation
- Main Value Proposition
WMC SheSource provides a vital resource for journalists seeking to include diverse female perspectives in their reporting.
- Description
WMC SheSource is an online database that connects journalists with media-experienced women experts across various fields. It aims to address the underrepresentation of women in media by providing a platform for their voices and expertise.
- Key Features
Database of over 1,000 female experts; Expertise across diverse fields including politics, media, and social justice; Connection service for journalists and media professionals; Training programs to elevate women's voices in media
- Use Cases
WMC SheSource is most valuable for journalists looking for expert commentary, media producers seeking knowledgeable guests, and organizations aiming to promote women's voices in media.
- Competitive advantages
Extensive database of qualified female experts; Focus on underrepresented voices in media; Support from a well-established organization dedicated to women's media issues
- Strengths
WMC SheSource's main strengths include its comprehensive database, commitment to diversity, and the backing of the Women's Media Center, which enhances its credibility.
- Positioning
WMC SheSource positions itself as a leading resource for connecting media professionals with female experts, promoting gender diversity in media narratives.
- Audience
The target users include journalists, media producers, and organizations focused on gender equality and representation in media.
- CTA
Find an Expert, Apply to WMC SheSource, Journalist Sign Up
- Tags
Women Experts
Media Representation
Diversity
Journalism Resources
- Tagline
WMC SheSource is an online database of media-experienced women experts who we connect to journalists, bookers and producers.
- Tone of Voice
Empowering, informative, supportive
- Differentiation
WMC SheSource uniquely focuses on connecting media professionals with women experts, addressing the gender gap in media representation.
- Brand Positioning
The brand identity emphasizes empowerment, diversity, and advocacy for women's representation in media.
- Founded
2005-01-01