- Service Name
YES® Intimate Products
- Industry
Health and Wellness, Intimate Care, Feminine Hygiene, Organic Products
- Main Value Proposition
YES® provides effective intimate health solutions that respect the vaginal microbiome and enhance comfort and pleasure.
- Description
YES® offers a range of natural, certified organic intimate products including lubricants, vaginal moisturisers, and feminine washes. These products are designed to enhance sexual health and alleviate vaginal dryness without harsh chemicals.
- Key Features
Certified organic and natural ingredients; pH matched to the vagina for optimal compatibility; Free from harmful chemicals and irritants; Discreet packaging and satisfaction guarantee
- Use Cases
Alleviating vaginal dryness during menopause; Enhancing sexual pleasure and comfort; Providing safe intimate cleansing solutions
- Competitive advantages
20+ years of experience in the intimate health industry; Gynaecologist recommended products that are safe and effective; M-Tick approved for menopause-friendly products
- Strengths
The main strengths of YES® include its commitment to organic ingredients, strong customer satisfaction, and a focus on women's health and empowerment.
- Positioning
YES® positions itself as a leader in organic intimate health products, focusing on safety, effectiveness, and women's empowerment.
- Audience
The target audience includes women experiencing vaginal dryness, menopausal women, and those seeking natural intimate health products.
- CTA
Get Started
- Tags
organic lubricants
vaginal moisturisers
intimate health
women's health
- Tagline
Making Vaginas Happy®
- Tone of Voice
Empowering, informative, supportive
- Differentiation
YES® stands out in the market by offering a fully organic product line that is specifically designed for women's intimate health, free from known irritants and endocrine disruptors.
- Brand Positioning
The brand identity of YES® is centered around promoting intimate wellbeing and normalizing conversations about women's health.
- Founded
2003-05-01
- Founders
Sarah Brooks
Susi Lennox