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718 Outdoors: Summary

718 Outdoors offers bikepacking tours, self-guided trips, and a curated selection of outdoor gear. Founded in 2008, they focus on community and inclusivity in outdoor adventures.

Service Name

718 Outdoors

Industry

Outdoor Recreation, Adventure Tourism, Bikepacking, Outdoor Gear

Main Value Proposition

718 Outdoors provides unique bikepacking experiences and essential gear, fostering a welcoming community for outdoor enthusiasts.

Description

718 Outdoors offers bikepacking tours, self-guided trips, and a curated selection of outdoor gear. Founded in 2008, they focus on community and inclusivity in outdoor adventures.

Key Features

Diverse and inclusive bike camping trips; Curated self-guided tours for solo and group adventures; Online store featuring essential bikepacking gear; Community engagement through events and classes

Use Cases

Beginners looking to start bikepacking; Experienced cyclists seeking guided tours; Groups planning adventure trips; Individuals interested in self-guided tours

Competitive advantages

Expertise in leading diverse bike camping trips since 2014; Personalized gear recommendations based on extensive experience; Active community involvement through free events and classes

Strengths

The main strengths include a strong community focus, extensive experience in bike camping, and a carefully curated selection of gear that is personally tested.

Positioning

718 Outdoors positions itself as a community-driven service that offers both guided and self-guided bikepacking experiences, catering to a wide range of skill levels.

Audience

The target users include beginner and experienced cyclists, outdoor enthusiasts, and community members interested in bikepacking and outdoor events.

CTA

2025 Tour and Micro-Tour Registration Open Now Open!!!

Tags
  • Bikepacking

  • Outdoor Gear

  • Community Events

  • Self-Guided Tours

Tagline

Welcome to 718 Outdoors

Tone of Voice

Welcoming, passionate, knowledgeable

Differentiation

The service stands out by being a pioneer in bikepacking before it became mainstream, emphasizing community and inclusivity in all their offerings.

Brand Positioning

The brand identity is centered around inclusivity, expertise, and a passion for outdoor adventures, appealing to a diverse audience.

Founded

2008-01-01