- Service Name
Emily Post Institute
- Industry
Education, Etiquette, Training, Personal Development
- Main Value Proposition
Promoting consideration, respect, and honesty through etiquette education and resources.
- Description
The Emily Post Institute provides comprehensive etiquette advice and training services for individuals and organizations. With a legacy dating back to 1922, it offers resources ranging from articles to online courses and books on various etiquette topics.
- Key Features
Comprehensive online etiquette articles; Customized training programs for individuals and groups; Wide range of books on etiquette topics; Weekly Awesome Etiquette podcast
- Use Cases
The service is most valuable for individuals seeking to improve their social skills, businesses looking to train employees in professional etiquette, and families wanting to teach children proper manners.
- Competitive advantages
Established reputation and historical significance in etiquette education; Diverse range of resources including articles, books, and training programs; Personalized training sessions tailored to client needs
- Strengths
The institute's strengths lie in its extensive library of resources, experienced trainers, and a strong commitment to promoting civility and respect in social interactions.
- Positioning
The Emily Post Institute positions itself as the authoritative source for etiquette guidance, blending traditional values with contemporary needs.
- Audience
Target users include professionals, parents, educators, and anyone interested in enhancing their etiquette knowledge and skills.
- CTA
Take Me To This Book
- Tags
Etiquette
Training
Online Courses
Books
- Tagline
America's source for etiquette
- Tone of Voice
Informative, respectful, approachable
- Differentiation
The Emily Post Institute is unique in its long-standing legacy and authority in etiquette, being a family-run business that has been a trusted source for etiquette advice for over 100 years.
- Brand Positioning
The brand identity is rooted in a legacy of civility and respect, appealing to those who value social grace and proper conduct.
- Founded
1922-01-01