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Emily Post Institute: Summary

The Emily Post Institute provides comprehensive etiquette advice and training services for individuals and organizations. With a legacy dating back to 1922, it offers resources ranging from articles to online courses and books on various etiquette topics.

Service Name

Emily Post Institute

Industry

Education, Etiquette, Training, Personal Development

Main Value Proposition

Promoting consideration, respect, and honesty through etiquette education and resources.

Description

The Emily Post Institute provides comprehensive etiquette advice and training services for individuals and organizations. With a legacy dating back to 1922, it offers resources ranging from articles to online courses and books on various etiquette topics.

Key Features

Comprehensive online etiquette articles; Customized training programs for individuals and groups; Wide range of books on etiquette topics; Weekly Awesome Etiquette podcast

Use Cases

The service is most valuable for individuals seeking to improve their social skills, businesses looking to train employees in professional etiquette, and families wanting to teach children proper manners.

Competitive advantages

Established reputation and historical significance in etiquette education; Diverse range of resources including articles, books, and training programs; Personalized training sessions tailored to client needs

Strengths

The institute's strengths lie in its extensive library of resources, experienced trainers, and a strong commitment to promoting civility and respect in social interactions.

Positioning

The Emily Post Institute positions itself as the authoritative source for etiquette guidance, blending traditional values with contemporary needs.

Audience

Target users include professionals, parents, educators, and anyone interested in enhancing their etiquette knowledge and skills.

CTA

Take Me To This Book

Tags
  • Etiquette

  • Training

  • Online Courses

  • Books

Tagline

America's source for etiquette

Tone of Voice

Informative, respectful, approachable

Differentiation

The Emily Post Institute is unique in its long-standing legacy and authority in etiquette, being a family-run business that has been a trusted source for etiquette advice for over 100 years.

Brand Positioning

The brand identity is rooted in a legacy of civility and respect, appealing to those who value social grace and proper conduct.

Founded

1922-01-01