Strengths
The Emily Post Institute has a rich legacy dating back to 1922, establishing it as a trusted authority in etiquette education.
The organization offers a diverse range of resources, including comprehensive online articles, books, and customized training programs tailored to various audiences.
The institute's experienced trainers provide personalized training sessions, enhancing the learning experience for individuals and organizations.
The weekly 'Awesome Etiquette' podcast engages a broad audience, allowing the institute to connect with listeners on contemporary etiquette issues.
The brand's positioning as 'America's source for etiquette' resonates with a wide target audience, including professionals, parents, and educators.
The extensive library of resources ensures that users can find relevant information on a variety of etiquette topics, from dining to digital manners.
The family-run nature of the business adds a personal touch, fostering a sense of trust and connection with clients.
The commitment to promoting civility and respect in social interactions aligns with current societal trends emphasizing the importance of interpersonal skills.